Qualification : Bachelor’s degree in marketing or a related business or technology field
Job Roles:
Content creation with SEO as a key focus. Understand the purpose and content requirements of different content formats, for example, articles, eBooks, whitepapers, guest posts, PDFs, emailers, PR, newsletters, etc.
Conduct keyword and competitor research to write industry-oriented content pieces ranging from software-web-mobile development to application architecture, DevOps, AI, ML cloud, and development architectures.
Stay updated with industry-related trends and technologies so as to proactively adapt to the ever-changing software development industry.
Should be able to help in organic growth and come up with new ideas to increase online exposure of our offerings.
Able to understand SEO strategies in writing to maximize the online visibility of a website in search results.
Skills Required:
Bachelor’s degree in marketing or a related business or technology field
2-4 years of relevant work experience
Proven work experience as a Content Writer or similar role
Conduct in-depth research on industry-related topics to develop original content.
Must have a good command over the English language with a natural flair for reading and writing.
Excellent analytical skills and structured thinking capability.
Collaborating across teams to discuss and produce content, including research, as needed.
Editing and polishing existing content to improve readability.